Content Creator

Content Creation & Production

• Shoot high-quality photos and videos of tenants, events, activations, and campaigns.
• Create engaging Reels, TikToks, stories, and static posts aligned with brand guidelines.
• Edit and produce content in a timely manner using mobile and/or professional editing tools.
• Capture live content during activations, events, and special campaigns.
• Ensure consistent visual identity and tone across all platforms.

Social Media Management

• Manage daily posting across Instagram and TikTok, and other relevant platforms.
• Plan and schedule content in coordination with the Marketing team.
• Write engaging captions aligned with brand's tone of voice.
• Monitor comments and DMs, escalating inquiries when required.
• Track social media performance metrics and suggest improvements.

Event Coverage and Collaboration

• Deliver real-time or same-day content for live updates and social media posting.
• Create recap videos and highlight reels post-events.
• Support special projects with daily content coverage.

Reporting & Optimization

• Track engagement, reach, and content performance.
• Prepare monthly social media reports with insights and recommendations.
• Stay updated on trends, platform updates, and viral formats to keep FoodHall relevant and competitive.

• Strong photography and videography skills (mobile + camera).
• Proficiency in editing tools such as CapCut, Adobe Premiere, Lightroom, Canva, or similar.
• Strong understanding of Instagram, TikTok, and short-form content trends.
• Basic understanding of analytics and content performance tracking.